There are a few steps in-between the idea and the game-changing startup becoming successful. Take companies like AirBnB, Uber, Slack, or Trello. They faced obstacles, they had times where they felt dead in the water. What makes them successful however, isn’t just a good idea and a gap in the market — it is also how they viewed obstacles — in the case of AirBnB, they hired professional photographers to show their customers off better to other customers.
Sometimes you need to re-frame your ideas, look at them from a different angle. You need to find your wilderness, your idea space, your place where you can be in that particular innovative, wide thinking, world changing perspective that originally gave birth to your idea.
With belief, and your wilderness as a font of inspiration, you will innovate your way around seeming obstacles, or incorporate them, or simply relax and enjoy the scenery, allow the detour to inspire you and open up your thinking. You can go with this rhythm, allow events to show you another view. Once you have begun that walk, you will continue, no matter what; even if there is a boulder in your path, you have to get back to you car / bus-stop / cup of tea or latte ;) Always remember
“Where there is a will, there is a way.”
Sometimes, you need to go back into that wilderness, back up that mountain trail, to get some perspective, see the overview again, get back to where that idea began, or maybe just to watch the clouds move across the sky and listen to the great outdoors.
Attracting people into your startup with belief and a strong but flexible vision will also help to inspire you — the people you have drawn in may start to annoy you with questions, and ideas that are different to your vision (I’m sure I was probably very annoying last August and September!). RELAX. This is all part of the process. They have been enchanted by your belief, they are not trying to undermine it. They will help you to strengthen your vision, or will help you to refine it, pare it down, or to open it up. The enthusiasm of new team members can also pick you up when you are having one of those days.
Again, Belief is infectious. It has now created your team around you. You have taken your idea out into the world, the path has opened up before you, New avenues have opened up just when you thought it had all dried up.